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It is not exactly reliable, but at least one poll puts the average price paid for In Rainbows downloads at 4 pounds, with a third of users not paying anything. This is, according to here and here, from a poll of 3000+ people conducted by Record of the Week newsletter. Of course, this is self-reported data, as anonymous as it may be . But none the less, that’s pretty high. Paying $8 when it could have been free…I’m surprised. I suspect none of the members of the band are hurting for cash given their past sucess, but it’s a cool thing to do and I’m glad it seems to have proved successful. They’ve probably reached a wider audience, ditched the record companies, and still made good money on the album.

Radiohead released a new album, “In Rainbows” yesterday. At the moment it is only available for download from their website. Which, by the way, is…different. Not a lot of info. Very funky colors. When you try to buy your download, there is a blank textbox where the price should be. When you click the question mark next to it, it says “It’s up to you”. You decide how much to pay for the album. The only catch is the 0.45 GBP (about $1) processing fee. But, I think you can get the album for anywhere from $1 to $200. I’d be very interested in seeing what people choose to pay.

Oh…and I’m liking the album too. Go get it. And give them at least a couple quid .